grow enrollment

College Decision Funnel

The number of college-bound students has remained static while competition is fiercer than ever. Admissions  departments are learning that it takes multiple touches at various stages of the college decision funnel, and getting students to demonstrate their interest at critical points in that funnel.

Today’s teen is often referred to as a part of the ‘iGeneration’ for a reason. They turn to digital resources for their every need. For college information and decision making…they turn to Cappex. Our college partners have the ability to engage with these students and influence their decisions while they are active on the platform they trust.

increase college enrollment


Brand Awareness

Cappex clients take advantage of our robust, customizable college profiles. When students visit your profile every day, you can ensure that your institution is properly represented with the most accurate data, integrated social media profiles, detailed student reviews and campus imagery.

how to grow enrollment


Active Students

Students visit Cappex on their own accord to make strides in their college decision journey. Market to these students with criteria of your choosing with custom, branded messaging while they are discovering, researching or short-listing colleges.

improve admissions yield


Core Markets

Your typical bread-and-butter students are likely considering other colleges as well. Impactful touch-points at multiple stages of the admissions funnel can be the difference in influencing undecided students.

increase undergraduate enrollment


New Markets

Cappex students are high-achievers from across the country. Target already discovered secondary markets or test new ones to uncover potential enrollment opportunities.

Identify Your Audience
Robust data and insights help identify students with the highest probability of matriculation & success.
Customize Your Outreach
Control your communications to your various student segments during their active college search.
Integrate with Your System
Seamlessly import student leads into your CRM with a simple data mapping process.
Measure and Optimize
Access your dashboard for details, plus reporting and analysis to keep on top of results and steps forward.

Reach Your Enrollment Goals

Ready to see how we can help you grow or shape your enrollment? Contact us to get started.

contact team cappex